Main Brief: Development 3

Main Brief: Development 2

I think this depicts my indecisiveness pefectly. This is not because I think they're all super, it's actually because I don't like any of them. The first batch, the ovals; I nearly selected the third but I felt that they all looked too much like wine labels. I did feel that these were the most modern. The second batch seem to resemble vinegar bottles too much. When I asked people their opinion they were confused by the drip/spoon with one saying it 'was a bit sinister soooo I left those.

For some reason I was still stuck on the beer bottle shape. I created several designs with slight alterations but using this shape. I kept the stripes from the original bottle on some, whilst others contained the map of Worcester. I  EVENTUALLY selected the middle left to further develop. The best out of a bad bunch.

Main Brief: Development 1

Main Brief: Ideas

In order to help my decision making I decided to print out a few of my designs, and stuck them to the Worcestershire Sauce bottle.

It didn't help, but here are the images...

They all look too much like beer bottles and don't look 'modern vintage' just vintage.

Onwards and upwards!